About Me
During my 15-year career as a multi-awarded creative producer, I am passionate about promoting technology to further enhance company brand and selected multimedia content. I am proficient in creative production operations which includes: Defining what the audience wants, conceptualising promo trailer angles that transcends into several creative executions.
In UX terms, they are conducting user research, creating personas, defining problems, and solving them by iterating wireframes based on user testing.
My creative approach—no matter the medium—is to find the soul of story that makes users and audiences feel about the product.
